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Marketing Subject Guide
Explore DiPietro Library's collection of databases and other resources related to marketing
Search for a company name and within the profile page of that company it will also include the top competitors. If you search for an entire industry the top competitors within that industry will also be included.
Business Source Complete is the world's definitive scholarly business database, providing the leading collection of bibliographic and full text content. As part of the comprehensive coverage offered by this database, indexing and abstracts for the most important scholarly business journals back as far as 1886 are included. In addition, searchable cited references are provided for more than 1,300 journals.
"This database includes in-depth coverage of companies, products, executives, trends and other topics. With ABI/INFORM Trade & Industry users can study and compare specific trades and industries, including telecommunications, computing, transportation, construction, petrochemicals and many others."